4 best places to look for product ideas

Inspirations don’t come cheap. Still, there some places that will give you something for nothing in terms of ideation

Product hunt

Launching on PH is a science and an art

Browsing products you get the idea whats really trending and gets better response (more upvotes) from community. You should keep in mind, though, that this voting score can be slightly biased: if a product doesn’t get many scores it doesn’t necessary mean it’s a bad one. Launching on PH is a science and art in itself and not many product makers know exactly how it should be done to gain more response. However, if you see that a certain product gets many upvotes, it probably means that the product is good — PH community is more or less objective and you can’t gain “likes” here by paying for them.

Discussions are also very helpful as they give you an idea of what bothers product making community, read their reviews on existing services, see what they are looking for. Sometimes you’ll be surprised to find out that the idea that has just occurred to you — it’s already been implemented by someone recently and it hasn’t worked out.

Kickstarter

Other crowdfunding platforms (like Gofundme, Indiegogo and other) offer space for charity projects as well making it harder for a researcher to choose ones that are consumer focused and trendy.

Amazon

David Becker/AFP via Getty Images

Using Amazon as a starting point doesn’t necessarily mean that you’ll have to sell your product there. The point is, that there are a bunch of tools that you can use to get access to Amazon’s data for a very reasonable fee, while with other marketplaces market research and analysis will cost you 10 or may be 20 times more. On the other hand, there’re all reasons to believe that results for data analysis made on Amazon will be relevant for the country market as a whole. That is, if 300,000 Germans search for toilet paper holders on Amazon.de it’s safe to presume that this product will be popular in Germany in general, not only among Amazon.de buyers.

Real world

Photo by Tirachard Kumtanom from Pexels

Try this simple exercise: listen to your sister/brother or any other younger relative complaints for a week and write down every pain point she’s mentioned. Then make a small market research looking for existing solutions, then ask your relative directly, how does she solve her problem now. Don’t ask “what do you think might solve your problem” (as we all know, if we ask consumers what do they want, they will only talk about “faster horses” ). Be creative instead, show your sincere interest and ask what downsides and upsides of the existing solutions does she see.

The result is guaranteed: in a week you’ll definitely come up with an idea of a product or two.

Founder and CEO @Alsmark Studio. Being a startup founder, love to help other founders on this exciting journey.

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